Drake and Kendrick Lamar beef has been getting attention on mainstream news due to an Asian restaurant seeing spike of interest.

In the realm of Toronto’s culinary scene, the spotlight has shifted from the “Keith Lee effect” to an unexpected influencer: Kendrick Lamar.

In his latest diss track aimed at Drake, titled “Euphoria,” the Pulitzer Prize-winning rapper from Compton made a notable mention of a local Chinese restaurant, sparking a surge in attention for the establishment and escalating the long-standing feud between the two rap heavyweights.

Johnny Lu, the owner of the restaurant, revealed to CityNews that since the track’s release, New Ho King has experienced a noticeable increase in patronage, with an influx of new customers flooding in. Lu expressed his appreciation for Kendrick’s nod, describing him as a “good guy” and acknowledging the overwhelming support received following the song’s debut.

Analyzing the lyrical nuances on platforms like Genius, it’s suggested that Kendrick Lamar‘s reference serves to convey a message of Drake’s vulnerability, even in his own hometown, where his rival may be lurking. The inclusion of the term “blammy” further adds to the tension, as it’s slang for a firearm, hinting at potential threats.

Furthermore, speculation on social media delves into deeper interpretations. One Reddit theory posits that the mention of New Ho King could be a homage to rapper Sizzlac, known for his association with the restaurant in his music videos. Sizzlac, who passed away in 2016, was rumored to be a rival of Drake, adding another layer to the intricate web of rap rivalries.

While the true significance of the reference remains elusive, the internet has been abuzz with fan theories and conjecture, fueling the ongoing intrigue surrounding New Ho King and its newfound role in the Drake vs. Kendrick saga.

Check out the social media reactions to the news.
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